A promising Hyderabad-based dairy company has gained fresh backing from seasoned investors to scale its premium dairy products across more cities. Sid’s Farm announced this week it has raised $10 million in a Series A funding round led by agritech investors Omnivore and Narotam Sekhsaria’s family office.
The deal comes just days after Sunil Potturi joined Sid’s Farm as Chief Technology Officer. Potturi brings over 15 years of technology and product development experience which will help drive efficiencies and support the company’s ambitious growth plans.
Founded in 2016 by Kishore Indukuri, Sid’s Farm aims to source and deliver high-quality dairy direct to customers’ doorsteps. Currently serving over 20,000 households daily in Hyderabad, the brand offers fresh milk along with products like ghee, butter, yogurt and paneer through a subscription-based model.
Following the capital injection, Sid’s Farm is looking to ramp up manufacturing and expand into markets like Bengaluru. “This will allow us to serve many more families with our safe, wholesome dairy options,” said Indukuri. The company feels there is significant untapped demand across the two metro cities.
Competing against national brands focusing on quality and direct-to-consumer models, Sid’s Farm has carved a niche with its sustainable farming practices and close-knit relationships with local milk producers. With the infusion of funds and tech expertise, it is well-placed to scale its farmer-friendly operations while maintaining stringent quality benchmarks.
This latest Series A deal underscores investors’ belief in Sid’s Farm’s farmer welfare-based approach and the scope for organized dairy brands catering to health-conscious urban consumers. Backed by experienced individuals, the company aims to transform India’s dairy landscape through transparent sourcing and innovative new products.
