Climaty AI Secures $2 Million Investment to Transform Climate-Conscious Marketing
A revolutionary CliMarTech startup has successfully closed a $2 million early-stage funding round to advance its mission of creating carbon-conscious marketing solutions. Climaty AI, which positions itself as the world’s first Climate and Marketing Technology company, attracted investment from Turbostart and various AI experts and angel investors.
The funding round was spearheaded by Turbostart, a global venture capital and accelerator fund, with additional participation from industry experts specializing in artificial intelligence and angel investors. This significant investment will fuel the company’s ambitious plans to revolutionize the advertising industry through sustainable practices.
Addressing Marketing Inefficiencies
Founded by Neel Pandya, Climaty AI tackles a major problem in the global advertising sector. The startup revealed that approximately 37% of the more than $1 trillion spent annually on advertising worldwide is wasted due to poor targeting, weak creative content, and unnecessary duplication.
The company’s solution centers around its Agentic AI ecosystem, which functions as a self-optimizing marketing infrastructure. This system can adapt goals in real-time, manage campaigns from start to finish, and operates under human supervision to ensure quality and effectiveness.
AI-Powered Media Solutions
Climaty AI has created four distinct AI-powered media agents to address these challenges:
- Campaign Builder
- Creator
- Optimizer
- Analytics
These agents work together to eliminate manual inefficiencies that plague traditional marketing operations. By automating routine tasks, the platform allows marketing planners to dedicate more time to strategic thinking while enabling agencies to deliver faster and more accurate results.
The startup emphasizes that its system provides complete transparency, creates smarter campaigns, and delivers measurable results while incorporating sustainability principles into every aspect of the marketing process.
Expansion Plans
With the fresh capital injection from the Climaty AI funding round, the company plans to strengthen its proprietary Agentic AI technology stack. The startup has identified significant growth opportunities across multiple regions, including APAC, EMEA, the United Kingdom, and North America, where demand for sustainable and high-performance marketing solutions continues to rise.
Industry Support
Ganesh Raju, Founder of Turbostart, expressed enthusiasm about the investment, stating that future marketing platforms must combine performance with accountability. He highlighted that Climaty AI is establishing new industry standards through its CliMarTech approach and Agentic AI technology, and Turbostart is excited to support the company’s expansion from India to international markets.
Neel Pandya, Founder and Global CEO of Climaty AI, reinforced the company’s vision by noting that the most successful brands will view accountability as a performance driver. He emphasized that Agentic AI and sustainability remain central to all of Climaty AI’s operations and future development.
The successful funding round positions Climaty AI to capitalize on the growing demand for marketing solutions that deliver both strong performance metrics and environmental responsibility. As businesses increasingly prioritize sustainability alongside profitability, the company’s innovative approach to marketing technology could set new industry benchmarks.
